A Podcast Logo Designed for Adventure

The Lifer Podcast is a group of lifelong friends who grew up in San Diego, California, and discuss politics, culture, and pop culture. When they approached us for a logo design, they wanted it to capture the essence of their Californian roots and Mexican heritage.

Our design approach was to use muted brown colors, which represented the warmth and grounded nature of their culture. We kept the design simple to make it easily recognizable, but also memorable. The result is a logo that embodies the podcast's personality, back story, and sets the stage for some lively discussions.


Overview


Project: Logo Design


Services: Graphic Design, Brand Direction


Package: Project


Timeline: One Week (25 hours)


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